Approach

Many of the supplied designs challenged conventional web layouts, requiring me to determine how highly composed visual concepts could translate into functional, responsive code rather than relying on flattened imagery. I developed reusable components that preserve the depth and complexity of the designs while allowing content to remain editable and adaptable across devices.

That same thinking extends into the site's expansive custom navigation. I developed a multi-layered mega menu that brings together content from across the site, combining dynamic data with distinct layouts and visual treatments for different types of information. The result balances a visually ambitious front end with the flexibility and maintainability of a modular WordPress system.